So the lies we tell online have the potential to be far more all-encompassing than anything we could get away with in person. Journal of Social and Personal Relationships, 16 2 , The scholars found that women have a stronger preference than men do for income over physical attributes. It is more beneficial for both parties. The Internet allows us the freedom to represent ourselves in a way we wish people would see us or the way we wish we could actually be. When other people admire you, they often want to impress you. These ratings were then compared to personality ratings made by strangers who only viewed the subjects' Facebook pages. So they lie to us, to maintain our shiny view of them a bit longer. I am sorry you are having to deal with this. The average rating on these items was about 2, indicating a relatively low level of deception overall. He was a neighbor, I helped him as much as possible, I was the one that took him to the hospital, doctors appointments and cared for him. You may want to work on them, even though some are not exactly your fault.